How we rank cards

We aim to be transparent about how our rankings work. Every number on this site is an estimate built from a consistent formula — not a promise of what you’ll earn. Your actual value depends on how you spend and which benefits you use.

The headline number: estimated first-year value

Our primary ranking metric is a card’s estimated first-year value:

estimated first-year value = welcome offer value + first-year benefit value annual fee
  • Welcome offer value = signup bonus points × our points valuation (cents per point). Spend requirements apply and are shown on each card.
  • First-year benefit value= the sum of each recurring benefit’s dollar value across a year (monthly ×12, quarterly ×4, and so on), plus one-time benefits counted once.
  • Annual fee is subtracted in full.

Points valuations (cents per point)

Every card that earns transferable points or issuer rewards is assigned a cents-per-point (CPP)value. We multiply a welcome offer’s points by this number to convert it into an estimated dollar value. For example, a 60,000-point bonus on a card valued at 2.0¢/pt is worth an estimated 60,000 × $0.020 = $1,200.

These valuations are based on average industry benchmarks that estimate the typical redemption value of each rewards currency across travel and transfer partners. Cash-back currencies are pegged at 1.0¢/pt (a dollar is a dollar), while premium transferable-points programs are valued higher because they can be redeemed for outsized travel value. We refresh these figures as the benchmarks are updated.

CardRewards currencyCents per point

Ink Business Cash

Chase

Chase Ultimate Rewards2.05¢

Ink Business Plus

Chase

Chase Ultimate Rewards2.05¢

Ink Business Preferred

Chase

Chase Ultimate Rewards2.05¢

Ink Business Unlimited

Chase

Chase Ultimate Rewards2.05¢

Sapphire Preferred

Chase

Chase Ultimate Rewards2.05¢

Sapphire Reserve

Chase

Chase Ultimate Rewards2.05¢

Sapphire Reserve for Business

Chase

Chase Ultimate Rewards2.05¢

Blue Business Plus

American Express

Amex Membership Rewards2.00¢

Business Gold

American Express

Amex Membership Rewards2.00¢

Business Green Rewards

American Express

Amex Membership Rewards2.00¢

Business Platinum

American Express

Amex Membership Rewards2.00¢

Gold Card

American Express

Amex Membership Rewards2.00¢

Green Card

American Express

Amex Membership Rewards2.00¢

Platinum Card

American Express

Amex Membership Rewards2.00¢

Strata

Citi

Citi ThankYou Points1.90¢

Strata Elite

Citi

Citi ThankYou Points1.90¢

Strata Premier

Citi

Citi ThankYou Points1.90¢

Venture

Capital One

Capital One Miles1.85¢

Venture Business

Capital One

Capital One Miles1.85¢

Venture X

Capital One

Capital One Miles1.85¢

Venture X Business

Capital One

Capital One Miles1.85¢

World of Hyatt

Chase

World of Hyatt1.70¢

World of Hyatt Business

Chase

World of Hyatt1.70¢

AAdvantage Business

Citi

AAdvantage Miles1.60¢

AAdvantage Executive World Elite

Citi

AAdvantage Miles1.60¢

AAdvantage Globe

Citi

AAdvantage Miles1.60¢

AAdvantage MileUp

Citi

AAdvantage Miles1.60¢

AAdvantage Platinum Select World Elite

Citi

AAdvantage Miles1.60¢

Freedom Flex

Chase

Chase Ultimate Rewards1.50¢

Alaska Airlines Visa Signature

Bank of America

Alaska Mileage Plan1.40¢

Atmos Rewards Ascent Visa Signature

Bank of America

Atmos Rewards1.40¢

Atmos Rewards Summit Visa Infinite

Bank of America

Atmos Rewards1.40¢

Atmos Rewards Visa Business

Bank of America

Atmos Rewards1.40¢

United Business

Chase

United MileagePlus1.35¢

United Club Business

Chase

United MileagePlus1.35¢

United Club Infinite

Chase

United MileagePlus1.35¢

United Explorer

Chase

United MileagePlus1.35¢

United Gateway

Chase

United MileagePlus1.35¢

United Quest

Chase

United MileagePlus1.35¢

Southwest Priority

Chase

Southwest Rapid Rewards1.25¢

Southwest Rapid Rewards Performance Business

Chase

Southwest Rapid Rewards1.25¢

Southwest Rapid Rewards Plus

Chase

Southwest Rapid Rewards1.25¢

Southwest Rapid Rewards Premier

Chase

Southwest Rapid Rewards1.25¢

Southwest Rapid Rewards Premier Business

Chase

Southwest Rapid Rewards1.25¢

Delta Gold

American Express

Delta SkyMiles1.20¢

Delta Gold Business

American Express

Delta SkyMiles1.20¢

Delta Platinum

American Express

Delta SkyMiles1.20¢

Delta Platinum Business

American Express

Delta SkyMiles1.20¢

Delta Reserve

American Express

Delta SkyMiles1.20¢

Delta Reserve Business

American Express

Delta SkyMiles1.20¢

Delta SkyMiles Blue

American Express

Delta SkyMiles1.20¢

Blue Business Cash

American Express

Cash Back1.00¢

Discover it Cash Back

Discover

Discover Cashback1.00¢

HSBC Elite

HSBC

HSBC Rewards1.00¢

Marriott Bonvoy Bevy

American Express

Marriott Bonvoy0.75¢

Marriott Bonvoy Brilliant

American Express

Marriott Bonvoy0.75¢

Marriott Bonvoy Business

American Express

Marriott Bonvoy0.75¢

Marriott Bonvoy Bold

Chase

Marriott Bonvoy0.75¢

Marriott Bonvoy Boundless

Chase

Marriott Bonvoy0.75¢

Marriott Bonvoy Bountiful

Chase

Marriott Bonvoy0.75¢

Marriott Bonvoy Business

Chase

Marriott Bonvoy0.75¢

Ritz-Carlton

Chase

Marriott Bonvoy0.75¢

IHG One Rewards Premier

Chase

IHG One Rewards0.60¢

IHG One Rewards Premier Business

Chase

IHG One Rewards0.60¢

IHG One Rewards Traveler

Chase

IHG One Rewards0.60¢

Hilton Aspire

American Express

Hilton Honors0.40¢

Hilton Business

American Express

Hilton Honors0.40¢

Hilton Honors

American Express

Hilton Honors0.40¢

Hilton Surpass

American Express

Hilton Honors0.40¢

Valuations are averages and estimates — your actual redemption value will vary. Source: average industry benchmarks.

Editor rating

The 0–5 editor rating is derived from the estimated first-year value on a simple curve, nudged slightly upward for cards that keep delivering value after year one. Where we have hand-reviewed a card, an editorial rating may override the derived one.

Category rankings

Within each category, we filter to qualifying cards and sort by the metric that matters most:

Best Overall

Our top cards ranked by estimated first-year value — welcome offer plus first-year benefits, minus the annual fee.

Best Welcome Offer

Cards ranked by the estimated cash value of their current welcome offer. Spend requirements apply — verify with the issuer.

Best Travel

Travel-focused cards with transfer partners, lounge access, or strong travel credits, ranked by estimated first-year value.

Best Cash Back

Cards oriented around flexible cash-back-style rewards, ranked by estimated ongoing value.

Best Dining

Cards with strong dining rewards or dining credits, ranked by estimated first-year value.

Best Grocery

Cards with elevated grocery/supermarket rewards, ranked by estimated first-year value.

Best Premium

Premium cards (annual fee $400+) with lounge access and rich credits, ranked by estimated first-year value.

Best No Annual Fee

Cards with no annual fee, ranked by estimated first-year value.

Best for Beginners

Approachable cards with a low annual fee ($95 or less) and a solid welcome offer, ranked by estimated first-year value.

Assumptions & limitations

  • Benefit values assume you actually use each benefit — most people won’t use all of them.
  • Point valuations are averages; your redemptions may be worth more or less.
  • Welcome offers and terms change frequently and vary by applicant.
  • We do not currently factor in credit approval odds, interest charges, or spending required to earn rewards beyond the welcome offer.
  • Card details are placeholders in some cases and should be verified with the issuer before applying.

How we make money

Some links on this site are affiliate links. If you apply through them, we may earn a commission at no additional cost to you. This never changes our formula — rankings are generated by the methodology above, not by commission.

Disclosure: Some links may be affiliate links. If you apply through them, we may earn a commission at no additional cost to you. Card details are for informational purposes, may change, and should be verified with the issuer before applying. Estimated values are assumptions, not guarantees. Rankings are based on card value, not affiliate commissions.